Tout sur : Rapido 40

The world is changing... in times past, the notoriety of any model of boat was earned through (good) marketing campaigns, successful tests in the press, and convincing word-of-mouth communication. Today, while all of this is still true, it coexists with the power of social media and influencers. The somewhat low-key builder Rapido Trimarans is an example of this change of era: it was enough for the star crew of Sailing La Vagabonde to announce the purchase of a Rapido 60 for the builder to leave anonymity behind and slip into the limelight…